Apple WWDC 2023 – Recap07 Jun, 20233 minutes
Once again, it's that time of the year when Apple takes centre stage and dominates the news...
Once again, it's that time of the year when Apple takes
centre stage and dominates the news cycle with their Worldwide Developers
Conference! 🍏💻 During this highly anticipated
event, Apple unveils new products and exciting features, and this year may be
one for the books! 🔥
Apple finally announces the long-rumoured augmented reality headset, the Vision Pro
With a track record of introducing popular tech innovations to the masses, such as AirPods, iPhones, and wearable smartwatches, Apple's entry into the AR & VR headset market may be the breakthrough the industry has been waiting for. Despite traditionally being niche products with limited success, Apple's immense popularity raises the possibility that this could be AR's time to shine.
The Mac Pro & Mac Studio receives a boost with a M2 Ultra chip
iOS 17 appears to take further strides in the home assistant market
The smart home-like display is designed for charging iPhones when placed in horizontal orientations and shows info like time and date. With a plethora of products like Google Home, Amazon Echo, and Apple's HomePod dominating the smart home assistant space, this new feature seems to be another step forward in Apple's expansion into the market.
Call & FaceTime receives several quality-of-life upgrades
Alongside iOS 17’s other features, users will now be able to create custom contact photos and leave “FaceTime voicemails” whenever someone doesn’t pick up a call!
Overall, the event attracted significant attention in the tech industry, with the Vision Pro being the most noteworthy announcement.
With apple rarely releasing new physical tech products these days, our team had long wondered whether this would be the year when Apple announced their first iteration of their AR/VR headset, and they didn’t disappoint! 🕶️⚙️
Will it be the future, or will it be destined to stay as a niche product similar to other devices in the market? Facebook's Meta Quest and PlayStation VR 2 products have received lukewarm responses, but perhaps Apple will be the exception?
Initially, the price point of $3,499 and the branding as a "PRO" device indicate that the product is targeted towards tech enthusiasts and developers who want to stay ahead in app development. However, as the product undergoes further iterations, it's possible that the price will decrease enough for the general public to see it as a valuable product.