Case Study

Moonpig - Case Study

Formed from humble beginnings back in the year 2000, Moonpig is a British online greeting card and gifting company founded by entrepreneur Nick Jenkins. While it was cards that unpinned a lot of their initial success, overtime the brand expanded its product range to include gifts such as flowers, chocolates, and balloons. The company also launched a mobile app that allowed customers to create and send personalized cards and gifts from their phones. As of today, Moonpig has a valuation of over £1 billion and well over 15 million customers regularly using their products!

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A Match Made in Heaven

Originally based in London, the company ventured into the Manchester market over 4 years ago with a lone engineering manager in Spinningfields. Upon recommendation, we collaborated with their talent team, offering interview feedback to streamline operations. Initially hired for a short-term contract, our success led to us becoming their go-to partner for tech talent acquisition.

Aligned with Moonpig's culture and technical needs through in-depth discovery calls we organised, we meticulously selected and placed candidates across various engineering roles including:

Developers (both front-end and back-end)

Platform Engineers

Mobile Managers

Engineering Manager

From Local to Global:

How We Powered Moonpig's Remote Revolution

We’ve now made 55+ hires across Manchester, London and Amsterdam during our time working with the team and helped see them through several important company transitions:

  • Move to a mostly remote working environment (offices are still in Manchester)
  • Helped them through hirings go through an IPO listing that valued the company at £1.2 billion

Our recruitment efforts were guided by Moonpig's unique culture and technical requirements, allowing our consultant Rekiel (the manager of the account) and the rest of the team to scope out the wider tech space, sell the company's potential better than the rest and handpick, source and place candidates that fit seamlessly into their teams.

The Future is Bright:

The strategic hires we've placed have brought diverse perspectives, fresh ideas, and a wealth of industry knowledge to Moonpig that the business has been able to leverage to drive the company forward. 

The Future is Moonpig

Each candidates expertise has allowed Moonpig to stay at the forefront of industry trends and advancements, further solidifying their position as a leading player in the online card and gift marketplace. Not too shabby, eh? - Interested in hearing more about the tech roles we're working on? fill out a contact form and we'll be in touch!

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