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Senior Digital Optimisation Executive

West Yorkshire

£25,000 - £30,000

Ashley Loofe

Principal Consultant

0161 244 9583

Senior Optimisation Executive – FTSE 250 Co. - Bradford

A new opportunity has arisen for a Senior Optimisation Executive to join a leading client in West Yorkshire. This opportunity is an essential role where you will be tasked with improving and defining the digital customer journeys and experiences. The successful candidate will be responsible for digital optimisation, leading the delivery of the best in class digital journeys and managing optimisation activity including MVT and A/B Testing based on customer and business need.

ROLE: Senior Optimisation Executive
Location: Bradford
Salary: 30k + Package

As the Senior Optimisation Executive you will be responsible for the following:

Working with line manager to define the approach to Digital Optimisation with the Product, UX and development teams to:
‒ Co-ordinate and implement any new site developments as required
‒ Carry out user A/B testing and MVT
‒ Support research and design into new digital features, capabilities and experiences which will enhance customer digital journeys
Responsible for managing and delivering the Digital Optimisation plan for CCD Digital, using customer insight and web analytics to help ensure that customers are at the heart of what we do
Be the primary point of contact for 3rd Party Digital Optimisation testing packages, including:
‒ Adobe Target
‒ Decibel Insights

Be the primary point of contact for senior management for digital customer journey optimisation and testing requirements / projects
Work with internal stakeholders and external agencies, where appropriate, to create, manage and improve digital customer journeys to ensure the website meets customer and commercial needs.
Provide regular and timely feedback to CX team members

The successful candidate will have the following skills and experience:

Experience of researching and analysing web user behaviour and interpreting back to actionable tasks designed to improve sales conversion
Excellent working knowledge of website analytics software, preferably Google Analytics and/or Adobe Analytics and Decibel insights
Experience of digital A/B test and learn principles with examples of performance impact

Strong customer focus

Good analytical acumen

This role will offer the successful candidate a very competitive package. You will have superb career growth opportunities available to you and you will be given the autonomy to make a real success of your area.

Send your CV to or call 0161 244 9583 today for more information on this Senior Optimisation Executive opportunity.

MRJ Recruitment is a niche IT Recruitment Consultancy with offices in Manchester and London. Formed in 2010, we have grown to become a trusted IT Recruitment partner to some of the leading names across the Finance, Retail and Digital industries. For more information on MRJ and for a list of our current vacancies, please visit us today at

Ashley Loofe

Principal Consultant

0161 244 9583

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